Engagement & Gamification

Engagement & Gamification2018-04-24T13:37:42+00:00

Influence consumer journey and personalise every user experience

With seamless integration into your digital infrastructure, we enable organisations to set specific rules and triggers designed to inspire member engagement with relevant content, communications and next-best-actions (NBA).

Analytics & Insights

Data and analytics deliver deep understandings (insights) that can change fundamental views on commercial strategy or consumer engagement propositions.

Understanding customer’s needs enable companies to make informed decisions to build strategic, data-driven strategies that can revolutionise messages and interactions with their members.

Our data science team will translate the raw data into valuable insights for organisations to help create synergy between their program, business goals and member loyalty.

Engagement analytics
brand communications

Campaign & communicate with relevance

Enhance your brand message with truly personalised, relevant and emotional communications during a user’s decision journey.

Our platform enables organisations to optimise stakeholder relations and digital impact through a range of communication tools and integration opportunities.

  • Multimedia channels including EDMs & SMS
  • Live communications feed
  • Social media integration
  • External communication plugins
  • Marketing & campaign management

Features and benefits that influence behaviour

Gamification in action

Gamification is the concept of applying gaming mechanics to motivate your members to further engage with your products, services and brand. It leverages their natural desires for engagement through socialising, learning, achieving status levels and belonging to a dynamic community.

With seamless integration into a range of websites and digital infrastructure, organisations can set specific rules and triggers which are designed to incentivise member engagement with relevant content.

Ultimately the introduction of gamification into an organisation’s ecosystem results in consumer stickiness and improves direct channel opportunities to a more satisfied consumer base.

Gamification
points reward systems

Points system that inspires

The significance of points within today’s loyalty programs is increasing across organisations globally. Regardless of industry or transaction size, points have become the most recognised currency for engagement and loyalty to a brand.

Our platform provides organisations with the ability to incorporate points as a measure of engagement, whilst incentivising customers, inspiring staff or motivating members to transact with a specific brand, product or service.

  • Create your own internal points currency
  • Award points upon engagement or achievement
  • Points can be redeemed for value at your discretion
  • Full integration capabilities into third party infrastructure
  • Measurable data that offers deep insight into customer behaviour